Key Insights
The European data center storage market, valued at €19.80 billion in 2025, is projected to experience robust growth, driven by the increasing adoption of cloud computing, big data analytics, and the Internet of Things (IoT). The compound annual growth rate (CAGR) of 6.60% from 2025 to 2033 indicates a significant expansion of this market over the forecast period. Key growth drivers include the rising demand for data storage capacity across various sectors like IT & Telecommunications, BFSI (Banking, Financial Services, and Insurance), and Government, fueled by digital transformation initiatives and the need for enhanced data security and accessibility. The market is segmented by storage technology (NAS, SAN, DAS), storage type (traditional, all-flash, hybrid), and end-user sectors, allowing for a granular understanding of market dynamics within specific niches. Germany, the UK, and France are expected to be the leading contributors to market growth, reflecting their advanced technological infrastructure and significant investments in digitalization. However, factors such as stringent data privacy regulations and the potential for cybersecurity threats could act as restraints, influencing the rate of market expansion. The competitive landscape is characterized by established players like Dell, NetApp, and Hewlett Packard Enterprise, alongside emerging technology providers. Strategic alliances, technological advancements in areas such as NVMe and AI-powered data management, and increased investment in data center infrastructure will continue to shape the market’s trajectory in the coming years.
The substantial growth potential of the European data center storage market is evident, with all-flash storage projected to witness significant adoption due to its superior performance and efficiency compared to traditional storage solutions. The increasing demand for high-performance computing and real-time analytics is further driving the preference for all-flash storage systems. The hybrid storage segment is also anticipated to show strong growth, offering a balance between cost-effectiveness and performance. Regional variations in market growth are expected, with countries like Germany and the UK leading the way due to their established technological infrastructure and a strong presence of key players in the sector. Competitive rivalry is intense, with vendors continuously innovating to offer cutting-edge solutions that meet the evolving needs of organizations across various sectors. The market’s trajectory will likely be influenced by factors such as technological advancements, government regulations, and the overall economic climate in Europe.

Europe Data Center Storage Market: A Comprehensive Report (2019-2033)
This in-depth report provides a comprehensive analysis of the Europe Data Center Storage market, offering valuable insights for industry professionals, investors, and strategists. The study covers the period from 2019 to 2033, with a focus on the base year 2025 and a forecast period extending to 2033. The report segments the market by end-user (IT & Telecommunication, BFSI, Government, Media & Entertainment, Other End Users), country (France, United Kingdom, Sweden, Austria, Belgium, Germany, Ireland, Italy, Norway, Poland, Spain, Switzerland, Netherlands, Denmark), storage technology (Network Attached Storage (NAS), Storage Area Network (SAN), Direct Attached Storage (DAS), Other Technologies), and storage type (Traditional Storage, All-Flash Storage, Hybrid Storage). Key players analyzed include Infinidat Ltd, Lenovo Group Limited, Nutanix Inc, Hewlett Packard Enterprise, Zadara Inc, Fujitsu Limited, Dell Inc, KIOXIA Europe GmbH, NetApp Inc, Kingston Technology Company Inc, Huawei Technologies Co Ltd, Oracle Corporation, Commvault Systems Inc, Pure Storage Inc, and Hitachi Vantara LLC. The market size is presented in million units.
Europe Data Center Storage Market Dynamics & Structure
The European data center storage market is characterized by a moderately concentrated landscape, with a few major players holding significant market share. However, the market is also witnessing increased competition from smaller, specialized vendors offering innovative solutions. Technological innovation, particularly in areas like all-flash storage and NVMe, is a major driver of growth. Stringent data privacy regulations, such as GDPR, influence market dynamics, driving demand for secure and compliant storage solutions. The market also sees competitive pressure from cloud storage services. Mergers and acquisitions (M&A) activity is moderate, with larger players seeking to expand their product portfolios and geographic reach.
- Market Concentration: The top 5 vendors account for approximately xx% of the market share in 2025.
- Technological Innovation: Significant investments in R&D are driving advancements in storage technologies like NVMe and composable infrastructure.
- Regulatory Framework: GDPR and other data privacy regulations are shaping demand for secure and compliant storage solutions.
- Competitive Substitutes: Cloud storage services are posing a competitive threat to traditional on-premise data center storage.
- M&A Activity: The number of M&A deals in the sector averaged xx per year during 2019-2024.
- Innovation Barriers: High initial investment costs and the complexity of integrating new technologies can act as barriers to innovation.
Europe Data Center Storage Market Growth Trends & Insights
The European data center storage market experienced robust growth during the historical period (2019-2024), driven by the increasing adoption of digital technologies across various sectors. The market is projected to maintain a healthy Compound Annual Growth Rate (CAGR) of xx% during the forecast period (2025-2033), reaching a market size of xx million units by 2033. This growth is fueled by factors such as the proliferation of data centers, the growing adoption of cloud computing, and the increasing demand for high-performance computing (HPC) solutions. The shift towards all-flash storage is also a significant trend, driven by its superior performance and efficiency compared to traditional storage solutions. Consumer behavior shifts towards digital services and the increasing reliance on data analytics are key factors influencing market growth.

Dominant Regions, Countries, or Segments in Europe Data Center Storage Market
The UK and Germany are currently the leading markets for data center storage in Europe, driven by strong IT infrastructure investments and a high concentration of data centers. However, other countries like France and the Netherlands are experiencing rapid growth, fueled by government initiatives and increasing adoption of cloud services.
By End User: The IT & Telecommunication sector accounts for the largest market share, followed by the BFSI sector.
- IT & Telecommunication: High demand for scalable and reliable storage solutions for large data volumes.
- BFSI: Stringent regulatory requirements and the need for secure data management are driving growth.
- Germany and UK: Strong IT infrastructure and significant investments in data centers lead the market.
By Storage Technology: SAN currently holds the largest market share, but NAS and other technologies (like hyperconverged infrastructure) are witnessing rapid growth.
By Storage Type: All-flash storage is gaining traction due to its performance advantages, but hybrid storage solutions continue to hold a significant market share.
Europe Data Center Storage Market Product Landscape
The market offers a wide range of storage solutions, including NAS, SAN, DAS, and cloud-based storage. Recent innovations focus on improving performance, scalability, and security. Vendors are increasingly incorporating features like data deduplication, compression, and encryption to enhance storage efficiency and protect sensitive data. The emphasis is shifting towards software-defined storage solutions that offer greater flexibility and cost-effectiveness.
Key Drivers, Barriers & Challenges in Europe Data Center Storage Market
Key Drivers: The increasing digitization of businesses, the growth of cloud computing, and the rise of big data analytics are primary drivers. Government initiatives promoting digital transformation and the need for improved data security further boost the market.
Key Challenges: Competition from cloud storage providers, the high cost of implementing new storage technologies, and the complexities of managing large-scale storage environments pose significant challenges. Supply chain disruptions and skill shortages also impact market growth.
Emerging Opportunities in Europe Data Center Storage Market
The increasing adoption of artificial intelligence (AI) and machine learning (ML) presents significant opportunities for data center storage providers. The growth of edge computing and the Internet of Things (IoT) will also drive demand for distributed storage solutions. Furthermore, the development of new storage technologies, such as DNA storage, presents a long-term opportunity.
Growth Accelerators in the Europe Data Center Storage Market Industry
Technological advancements in storage technologies, strategic partnerships between storage vendors and cloud providers, and increased investment in data center infrastructure are key growth accelerators. Furthermore, government initiatives aimed at promoting digital transformation create a favourable environment for the market expansion.
Key Players Shaping the Europe Data Center Storage Market Market
- Infinidat Ltd
- Lenovo Group Limited
- Nutanix Inc
- Hewlett Packard Enterprise
- Zadara Inc
- Fujitsu Limited
- Dell Inc
- KIOXIA Europe GmbH
- NetApp Inc
- Kingston Technology Company Inc
- Huawei Technologies Co Ltd
- Oracle Corporation
- Commvault Systems Inc
- Pure Storage Inc
- Hitachi Vantara LLC
Notable Milestones in Europe Data Center Storage Market Sector
- June 2023: Huawei Technologies Co. Ltd. launched its F2F2X data center infrastructure architecture, targeting financial institutions.
- April 2023: Hewlett Packard Enterprise announced new data services aimed at improving performance and reducing costs.
In-Depth Europe Data Center Storage Market Market Outlook
The European data center storage market is poised for continued growth, driven by technological innovation, increasing data volumes, and the ongoing digital transformation across various sectors. Strategic investments in advanced storage technologies and expansion into emerging markets will be key to capturing significant market share in the years to come. The focus on data security and compliance will further shape the market landscape.
Europe Data Center Storage Market Segmentation
-
1. Storage Technology
- 1.1. Network Attached Storage (NAS)
- 1.2. Storage Area Network (SAN)
- 1.3. Direct Attached Storage (DAS)
- 1.4. Other Technologies
-
2. Storage Type
- 2.1. Traditional Storage
- 2.2. All-Flash Storage
- 2.3. Hybrid Storage
-
3. End User
- 3.1. IT & Telecommunication
- 3.2. BFSI
- 3.3. Government
- 3.4. Media & Entertainment
- 3.5. Other End Users
Europe Data Center Storage Market Segmentation By Geography
-
1. Europe
- 1.1. United Kingdom
- 1.2. Germany
- 1.3. France
- 1.4. Italy
- 1.5. Spain
- 1.6. Netherlands
- 1.7. Belgium
- 1.8. Sweden
- 1.9. Norway
- 1.10. Poland
- 1.11. Denmark

Europe Data Center Storage Market REPORT HIGHLIGHTS
Aspects | Details |
---|---|
Study Period | 2019-2033 |
Base Year | 2024 |
Estimated Year | 2025 |
Forecast Period | 2025-2033 |
Historical Period | 2019-2024 |
Growth Rate | CAGR of 6.60% from 2019-2033 |
Segmentation |
|
Table of Contents
- 1. Introduction
- 1.1. Research Scope
- 1.2. Market Segmentation
- 1.3. Research Methodology
- 1.4. Definitions and Assumptions
- 2. Executive Summary
- 2.1. Introduction
- 3. Market Dynamics
- 3.1. Introduction
- 3.2. Market Drivers
- 3.2.1. Growing Digitalization and Emergence of Data-centric Applications; Rising Cloud Applications Among End Users
- 3.3. Market Restrains
- 3.3.1. Compatibility and Optimum Storage Performance Issues
- 3.4. Market Trends
- 3.4.1. IT and Telecom to Hold Significant Share
- 4. Market Factor Analysis
- 4.1. Porters Five Forces
- 4.2. Supply/Value Chain
- 4.3. PESTEL analysis
- 4.4. Market Entropy
- 4.5. Patent/Trademark Analysis
- 5. Europe Data Center Storage Market Analysis, Insights and Forecast, 2019-2031
- 5.1. Market Analysis, Insights and Forecast - by Storage Technology
- 5.1.1. Network Attached Storage (NAS)
- 5.1.2. Storage Area Network (SAN)
- 5.1.3. Direct Attached Storage (DAS)
- 5.1.4. Other Technologies
- 5.2. Market Analysis, Insights and Forecast - by Storage Type
- 5.2.1. Traditional Storage
- 5.2.2. All-Flash Storage
- 5.2.3. Hybrid Storage
- 5.3. Market Analysis, Insights and Forecast - by End User
- 5.3.1. IT & Telecommunication
- 5.3.2. BFSI
- 5.3.3. Government
- 5.3.4. Media & Entertainment
- 5.3.5. Other End Users
- 5.4. Market Analysis, Insights and Forecast - by Region
- 5.4.1. Europe
- 5.1. Market Analysis, Insights and Forecast - by Storage Technology
- 6. Germany Europe Data Center Storage Market Analysis, Insights and Forecast, 2019-2031
- 7. France Europe Data Center Storage Market Analysis, Insights and Forecast, 2019-2031
- 8. Italy Europe Data Center Storage Market Analysis, Insights and Forecast, 2019-2031
- 9. United Kingdom Europe Data Center Storage Market Analysis, Insights and Forecast, 2019-2031
- 10. Netherlands Europe Data Center Storage Market Analysis, Insights and Forecast, 2019-2031
- 11. Sweden Europe Data Center Storage Market Analysis, Insights and Forecast, 2019-2031
- 12. Rest of Europe Europe Data Center Storage Market Analysis, Insights and Forecast, 2019-2031
- 13. Competitive Analysis
- 13.1. Market Share Analysis 2024
- 13.2. Company Profiles
- 13.2.1 Infinidat Ltd
- 13.2.1.1. Overview
- 13.2.1.2. Products
- 13.2.1.3. SWOT Analysis
- 13.2.1.4. Recent Developments
- 13.2.1.5. Financials (Based on Availability)
- 13.2.2 Lenovo Group Limited
- 13.2.2.1. Overview
- 13.2.2.2. Products
- 13.2.2.3. SWOT Analysis
- 13.2.2.4. Recent Developments
- 13.2.2.5. Financials (Based on Availability)
- 13.2.3 Nutanix Inc
- 13.2.3.1. Overview
- 13.2.3.2. Products
- 13.2.3.3. SWOT Analysis
- 13.2.3.4. Recent Developments
- 13.2.3.5. Financials (Based on Availability)
- 13.2.4 Hewlett Packard Enterprise
- 13.2.4.1. Overview
- 13.2.4.2. Products
- 13.2.4.3. SWOT Analysis
- 13.2.4.4. Recent Developments
- 13.2.4.5. Financials (Based on Availability)
- 13.2.5 Zadara Inc
- 13.2.5.1. Overview
- 13.2.5.2. Products
- 13.2.5.3. SWOT Analysis
- 13.2.5.4. Recent Developments
- 13.2.5.5. Financials (Based on Availability)
- 13.2.6 Fujitsu Limited
- 13.2.6.1. Overview
- 13.2.6.2. Products
- 13.2.6.3. SWOT Analysis
- 13.2.6.4. Recent Developments
- 13.2.6.5. Financials (Based on Availability)
- 13.2.7 Dell Inc
- 13.2.7.1. Overview
- 13.2.7.2. Products
- 13.2.7.3. SWOT Analysis
- 13.2.7.4. Recent Developments
- 13.2.7.5. Financials (Based on Availability)
- 13.2.8 KIOXIA Europe GmbH
- 13.2.8.1. Overview
- 13.2.8.2. Products
- 13.2.8.3. SWOT Analysis
- 13.2.8.4. Recent Developments
- 13.2.8.5. Financials (Based on Availability)
- 13.2.9 NetApp Inc
- 13.2.9.1. Overview
- 13.2.9.2. Products
- 13.2.9.3. SWOT Analysis
- 13.2.9.4. Recent Developments
- 13.2.9.5. Financials (Based on Availability)
- 13.2.10 Kingston Technology Company Inc
- 13.2.10.1. Overview
- 13.2.10.2. Products
- 13.2.10.3. SWOT Analysis
- 13.2.10.4. Recent Developments
- 13.2.10.5. Financials (Based on Availability)
- 13.2.11 Huawei Technologies Co Ltd
- 13.2.11.1. Overview
- 13.2.11.2. Products
- 13.2.11.3. SWOT Analysis
- 13.2.11.4. Recent Developments
- 13.2.11.5. Financials (Based on Availability)
- 13.2.12 Oracle Corporation
- 13.2.12.1. Overview
- 13.2.12.2. Products
- 13.2.12.3. SWOT Analysis
- 13.2.12.4. Recent Developments
- 13.2.12.5. Financials (Based on Availability)
- 13.2.13 Commvault Systems Inc
- 13.2.13.1. Overview
- 13.2.13.2. Products
- 13.2.13.3. SWOT Analysis
- 13.2.13.4. Recent Developments
- 13.2.13.5. Financials (Based on Availability)
- 13.2.14 Pure Storage Inc
- 13.2.14.1. Overview
- 13.2.14.2. Products
- 13.2.14.3. SWOT Analysis
- 13.2.14.4. Recent Developments
- 13.2.14.5. Financials (Based on Availability)
- 13.2.15 Hitachi Vantara LLC
- 13.2.15.1. Overview
- 13.2.15.2. Products
- 13.2.15.3. SWOT Analysis
- 13.2.15.4. Recent Developments
- 13.2.15.5. Financials (Based on Availability)
- 13.2.1 Infinidat Ltd
List of Figures
- Figure 1: Europe Data Center Storage Market Revenue Breakdown (Million, %) by Product 2024 & 2032
- Figure 2: Europe Data Center Storage Market Share (%) by Company 2024
List of Tables
- Table 1: Europe Data Center Storage Market Revenue Million Forecast, by Region 2019 & 2032
- Table 2: Europe Data Center Storage Market Revenue Million Forecast, by Storage Technology 2019 & 2032
- Table 3: Europe Data Center Storage Market Revenue Million Forecast, by Storage Type 2019 & 2032
- Table 4: Europe Data Center Storage Market Revenue Million Forecast, by End User 2019 & 2032
- Table 5: Europe Data Center Storage Market Revenue Million Forecast, by Region 2019 & 2032
- Table 6: Europe Data Center Storage Market Revenue Million Forecast, by Country 2019 & 2032
- Table 7: Germany Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 8: France Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 9: Italy Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 10: United Kingdom Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 11: Netherlands Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 12: Sweden Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 13: Rest of Europe Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 14: Europe Data Center Storage Market Revenue Million Forecast, by Storage Technology 2019 & 2032
- Table 15: Europe Data Center Storage Market Revenue Million Forecast, by Storage Type 2019 & 2032
- Table 16: Europe Data Center Storage Market Revenue Million Forecast, by End User 2019 & 2032
- Table 17: Europe Data Center Storage Market Revenue Million Forecast, by Country 2019 & 2032
- Table 18: United Kingdom Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 19: Germany Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 20: France Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 21: Italy Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 22: Spain Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 23: Netherlands Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 24: Belgium Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 25: Sweden Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 26: Norway Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 27: Poland Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 28: Denmark Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
Frequently Asked Questions
1. What is the projected Compound Annual Growth Rate (CAGR) of the Europe Data Center Storage Market?
The projected CAGR is approximately 6.60%.
2. Which companies are prominent players in the Europe Data Center Storage Market?
Key companies in the market include Infinidat Ltd, Lenovo Group Limited, Nutanix Inc, Hewlett Packard Enterprise, Zadara Inc, Fujitsu Limited, Dell Inc, KIOXIA Europe GmbH, NetApp Inc, Kingston Technology Company Inc, Huawei Technologies Co Ltd, Oracle Corporation, Commvault Systems Inc , Pure Storage Inc, Hitachi Vantara LLC.
3. What are the main segments of the Europe Data Center Storage Market?
The market segments include Storage Technology, Storage Type, End User.
4. Can you provide details about the market size?
The market size is estimated to be USD 19.80 Million as of 2022.
5. What are some drivers contributing to market growth?
Growing Digitalization and Emergence of Data-centric Applications; Rising Cloud Applications Among End Users.
6. What are the notable trends driving market growth?
IT and Telecom to Hold Significant Share.
7. Are there any restraints impacting market growth?
Compatibility and Optimum Storage Performance Issues.
8. Can you provide examples of recent developments in the market?
June 2023: At the Huawei Intelligent Finance Summit 2023 (HiFS 2023), Huawei Technologies Co. Ltd introduced its first data center data infrastructure architecture, F2F2X (Flash-to-Flash-to-Anything). This architecture is designed to establish a dependable data foundation for financial institutions, specifically addressing challenges associated with new data types, evolving applications, and the need for enhanced data resilience.
9. What pricing options are available for accessing the report?
Pricing options include single-user, multi-user, and enterprise licenses priced at USD 4750, USD 4950, and USD 6800 respectively.
10. Is the market size provided in terms of value or volume?
The market size is provided in terms of value, measured in Million.
11. Are there any specific market keywords associated with the report?
Yes, the market keyword associated with the report is "Europe Data Center Storage Market," which aids in identifying and referencing the specific market segment covered.
12. How do I determine which pricing option suits my needs best?
The pricing options vary based on user requirements and access needs. Individual users may opt for single-user licenses, while businesses requiring broader access may choose multi-user or enterprise licenses for cost-effective access to the report.
13. Are there any additional resources or data provided in the Europe Data Center Storage Market report?
While the report offers comprehensive insights, it's advisable to review the specific contents or supplementary materials provided to ascertain if additional resources or data are available.
14. How can I stay updated on further developments or reports in the Europe Data Center Storage Market?
To stay informed about further developments, trends, and reports in the Europe Data Center Storage Market, consider subscribing to industry newsletters, following relevant companies and organizations, or regularly checking reputable industry news sources and publications.
Methodology
Step 1 - Identification of Relevant Samples Size from Population Database



Step 2 - Approaches for Defining Global Market Size (Value, Volume* & Price*)

Note*: In applicable scenarios
Step 3 - Data Sources
Primary Research
- Web Analytics
- Survey Reports
- Research Institute
- Latest Research Reports
- Opinion Leaders
Secondary Research
- Annual Reports
- White Paper
- Latest Press Release
- Industry Association
- Paid Database
- Investor Presentations

Step 4 - Data Triangulation
Involves using different sources of information in order to increase the validity of a study
These sources are likely to be stakeholders in a program - participants, other researchers, program staff, other community members, and so on.
Then we put all data in single framework & apply various statistical tools to find out the dynamic on the market.
During the analysis stage, feedback from the stakeholder groups would be compared to determine areas of agreement as well as areas of divergence