Key Insights
The Vietnam collagen supplement market, while not explicitly detailed in the provided data, exhibits strong growth potential mirroring the broader Asia-Pacific trend. Given the region's burgeoning middle class, increasing awareness of health and beauty benefits, and rising disposable incomes, Vietnam is poised for significant expansion within this sector. The 6.20% CAGR observed across the broader market suggests a similar, if not higher, growth rate for Vietnam, considering the region's youthful demographics and increasing adoption of beauty and wellness products. The market is likely segmented similarly to the broader Asia-Pacific region, with powdered supplements, capsules, and drinks/shots being popular formats, distributed through grocery retail stores, pharmacies, online channels, and specialty stores. Key drivers include the growing demand for anti-aging solutions, improved skin health, and joint support. While specific restraining factors for the Vietnamese market require further research, potential challenges could include price sensitivity among consumers, the presence of counterfeit products, and regulatory hurdles. Major players in the global market, like Nestle SA and Meiji Holdings, could be expected to have a presence in Vietnam, alongside local and regional brands capitalizing on increasing consumer demand. The forecast period (2025-2033) presents a lucrative opportunity for market entrants and existing players to solidify their positions by focusing on product innovation, targeted marketing campaigns, and building strong distribution networks within the country.
The projected market size for Vietnam's collagen supplement market can be estimated based on its relative size within the Asia-Pacific region. Assuming Vietnam represents a modest portion (e.g., 2-3%) of the overall Asia-Pacific market considering its size and economic development, the market value in 2025 could be estimated within a reasonable range. Further growth projections for the Vietnamese market can be derived using the provided 6.20% CAGR, extrapolating future market values for the 2025-2033 forecast period. Understanding consumer preferences within Vietnam (e.g., preferred supplement formats, pricing sensitivity, and distribution channels) is critical for strategic planning and market entry success. A detailed competitive analysis identifying key players within Vietnam, both international and domestic, will help refine market entry strategies and guide future investment decisions.

Vietnam Collagen Supplement Market: A Comprehensive Market Report (2019-2033)
This comprehensive report provides an in-depth analysis of the burgeoning Vietnam collagen supplement market, offering invaluable insights for industry professionals, investors, and strategic planners. With a detailed examination of market dynamics, growth trends, and competitive landscapes, this report serves as an essential resource for navigating this rapidly expanding sector. The study period spans from 2019 to 2033, with a base year of 2025 and a forecast period from 2025 to 2033. The historical period covered is 2019-2024. Market values are presented in million units.
Vietnam Collagen Supplement Market Dynamics & Structure
This section delves into the intricate structure of the Vietnam collagen supplement market, analyzing its concentration, technological advancements, regulatory environment, and competitive dynamics. We examine the influence of substitute products, end-user demographics, and mergers and acquisitions (M&A) activities, providing both quantitative and qualitative perspectives. The market exhibits a moderately concentrated structure, with key players holding significant market share (xx%). Technological innovation, driven by advancements in extraction methods and formulation techniques, is a key growth driver. However, regulatory hurdles related to labeling and ingredient approvals pose challenges. The increasing awareness of collagen's benefits, particularly among the younger demographic (xx% of consumers aged 25-45), fuels market growth. M&A activity in the sector, like Nestlé's acquisition of a stake in Vital Proteins in November 2021, demonstrates the industry's consolidation trend. The report further explores the impact of these factors on market concentration and competition.
- Market Concentration: xx% held by top 5 players
- Technological Innovation Drivers: Advanced extraction, formulation innovations
- Regulatory Framework: Stringent labeling & ingredient approval processes
- Competitive Product Substitutes: Other beauty supplements, skincare products
- End-User Demographics: Primarily women aged 25-45 (xx%)
- M&A Trends: Increasing consolidation, strategic partnerships
Vietnam Collagen Supplement Market Growth Trends & Insights
This section provides a comprehensive analysis of the Vietnam collagen supplement market's growth trajectory, utilizing both qualitative and quantitative data. The market has witnessed a significant expansion over the past few years, fueled by rising health consciousness, increasing disposable incomes, and growing awareness of collagen's benefits. We project a compound annual growth rate (CAGR) of xx% during the forecast period (2025-2033). This growth is driven by factors such as the rising popularity of functional foods and beverages, expanding distribution channels, and increasing consumer preference for natural and effective beauty solutions. The market penetration rate is estimated at xx% in 2025, expected to reach xx% by 2033. We analyze various factors influencing adoption rates, including product innovation, marketing strategies, and pricing models. Technological disruptions, such as advancements in collagen extraction and delivery systems, are also examined. Consumer behavior shifts, driven by preferences for convenient formats and natural ingredients, are analyzed in detail.

Dominant Regions, Countries, or Segments in Vietnam Collagen Supplement Market
This section pinpoints the leading regions, countries, and segments within the Vietnam collagen supplement market driving its growth. Urban areas show higher adoption rates due to increased access to information and higher disposable income. The Capsules segment currently holds the largest market share (xx%), driven by its convenience and ease of consumption. The Online Retail Stores distribution channel is rapidly growing, fueled by e-commerce penetration. Key drivers include increasing internet and smartphone penetration, efficient logistics, and targeted digital marketing campaigns.
- Leading Segment (Type): Capsules (xx% market share)
- Leading Distribution Channel: Online Retail Stores (xx% market share)
- Key Drivers: Rising disposable incomes, increased health awareness, e-commerce growth.
Vietnam Collagen Supplement Market Product Landscape
The Vietnam collagen supplement market showcases diverse product offerings, encompassing powdered supplements, capsules, and drinks/shots, each with unique selling propositions. Innovations focus on enhanced bioavailability, improved taste and texture, and incorporation of additional beneficial ingredients (e.g., vitamins, antioxidants). Technological advancements in collagen extraction and purification techniques deliver higher purity and efficacy. Manufacturers focus on addressing specific consumer needs, such as targeting skin health, joint health, or hair health. The emphasis is on natural and clean label ingredients.
Key Drivers, Barriers & Challenges in Vietnam Collagen Supplement Market
Key Drivers:
- Rising health consciousness among Vietnamese consumers.
- Growing demand for beauty and anti-aging products.
- Expanding e-commerce infrastructure.
- Increased disposable income and changing lifestyles.
Challenges & Restraints:
- Stringent regulations impacting product approvals and labeling.
- Competition from established and emerging players.
- Potential supply chain disruptions due to sourcing challenges.
- Consumer concerns regarding product efficacy and authenticity.
Emerging Opportunities in Vietnam Collagen Supplement Market
Emerging opportunities include the expansion into untapped rural markets through strategic partnerships with local distributors. Innovative product formats, such as collagen-infused functional foods and beverages, show significant potential. Capitalizing on evolving consumer preferences for personalized nutrition and customized supplement regimens will be crucial for success. Growth in the premium segment offering high-quality, specialized collagen products will also attract a substantial customer base.
Growth Accelerators in the Vietnam Collagen Supplement Market Industry
Long-term growth will be driven by technological advancements leading to improved collagen extraction and formulation. Strategic partnerships with leading health and wellness brands will expand market reach. Furthermore, targeted marketing campaigns focusing on consumer education and highlighting the benefits of collagen supplements will increase product adoption. The expansion into new distribution channels and exploring emerging markets offer significant growth potential.
Key Players Shaping the Vietnam Collagen Supplement Market Market
- Applied Nutrition
- Nestle SA
- Fujifilm Astalift
- Meiji Holdings Company Ltd (Sakura Collagen)
- Heivy
- Zint Nutrition
- Sheseido Company Limited
- Nucos Cosmetics
- Kinohimits
Notable Milestones in Vietnam Collagen Supplement Market Sector
- December 2021: ForeWin Vietnam launched SAEJIN WHITE, a super glutathione Collagen capsule.
- November 2021: Nestlé Health Science acquired a majority stake in Vital Proteins.
In-Depth Vietnam Collagen Supplement Market Outlook
The Vietnam collagen supplement market holds substantial growth potential over the next decade. Continued innovation in product formulations, strategic collaborations, and targeted marketing initiatives will drive market expansion. The increasing health consciousness of the Vietnamese population, coupled with a growing middle class, presents significant opportunities for market participants. Focus on product efficacy, quality, and consumer education will be crucial for long-term success. This report provides the essential insights needed for businesses to strategically position themselves within this dynamic market.
Vietnam Collagen Supplement Market Segmentation
-
1. Type
- 1.1. Powdered Supplements
- 1.2. Capsules
- 1.3. Drinks/Shots
-
2. Distribution Channel
- 2.1. Grocery Retail Stores
- 2.2. Pharmacies/Drug Stores
- 2.3. Online Retail Stores
- 2.4. Specialty Stores
- 2.5. Other Distribution Channels
Vietnam Collagen Supplement Market Segmentation By Geography
- 1. Vietnam

Vietnam Collagen Supplement Market REPORT HIGHLIGHTS
Aspects | Details |
---|---|
Study Period | 2019-2033 |
Base Year | 2024 |
Estimated Year | 2025 |
Forecast Period | 2025-2033 |
Historical Period | 2019-2024 |
Growth Rate | CAGR of 6.20% from 2019-2033 |
Segmentation |
|
Table of Contents
- 1. Introduction
- 1.1. Research Scope
- 1.2. Market Segmentation
- 1.3. Research Methodology
- 1.4. Definitions and Assumptions
- 2. Executive Summary
- 2.1. Introduction
- 3. Market Dynamics
- 3.1. Introduction
- 3.2. Market Drivers
- 3.2.1. Increasing Demand for Convenience Food; Increasing Demand for Plant-Based and Organic Ingredients
- 3.3. Market Restrains
- 3.3.1. Presence of Counterfeit Products
- 3.4. Market Trends
- 3.4.1. Surge in Consumer Spending on Personal Healthcare
- 4. Market Factor Analysis
- 4.1. Porters Five Forces
- 4.2. Supply/Value Chain
- 4.3. PESTEL analysis
- 4.4. Market Entropy
- 4.5. Patent/Trademark Analysis
- 5. Vietnam Collagen Supplement Market Analysis, Insights and Forecast, 2019-2031
- 5.1. Market Analysis, Insights and Forecast - by Type
- 5.1.1. Powdered Supplements
- 5.1.2. Capsules
- 5.1.3. Drinks/Shots
- 5.2. Market Analysis, Insights and Forecast - by Distribution Channel
- 5.2.1. Grocery Retail Stores
- 5.2.2. Pharmacies/Drug Stores
- 5.2.3. Online Retail Stores
- 5.2.4. Specialty Stores
- 5.2.5. Other Distribution Channels
- 5.3. Market Analysis, Insights and Forecast - by Region
- 5.3.1. Vietnam
- 5.1. Market Analysis, Insights and Forecast - by Type
- 6. Japan Vietnam Collagen Supplement Market Analysis, Insights and Forecast, 2019-2031
- 7. China Vietnam Collagen Supplement Market Analysis, Insights and Forecast, 2019-2031
- 8. India Vietnam Collagen Supplement Market Analysis, Insights and Forecast, 2019-2031
- 9. Australia Vietnam Collagen Supplement Market Analysis, Insights and Forecast, 2019-2031
- 10. South Korea Vietnam Collagen Supplement Market Analysis, Insights and Forecast, 2019-2031
- 11. Thailand Vietnam Collagen Supplement Market Analysis, Insights and Forecast, 2019-2031
- 12. New Zeland Vietnam Collagen Supplement Market Analysis, Insights and Forecast, 2019-2031
- 13. Others Vietnam Collagen Supplement Market Analysis, Insights and Forecast, 2019-2031
- 14. Competitive Analysis
- 14.1. Market Share Analysis 2024
- 14.2. Company Profiles
- 14.2.1 Applied Nutrition
- 14.2.1.1. Overview
- 14.2.1.2. Products
- 14.2.1.3. SWOT Analysis
- 14.2.1.4. Recent Developments
- 14.2.1.5. Financials (Based on Availability)
- 14.2.2 Nestle SA
- 14.2.2.1. Overview
- 14.2.2.2. Products
- 14.2.2.3. SWOT Analysis
- 14.2.2.4. Recent Developments
- 14.2.2.5. Financials (Based on Availability)
- 14.2.3 Fujifilm Astalift
- 14.2.3.1. Overview
- 14.2.3.2. Products
- 14.2.3.3. SWOT Analysis
- 14.2.3.4. Recent Developments
- 14.2.3.5. Financials (Based on Availability)
- 14.2.4 Meiji Holdings Company Ltd (Sakura Collagen)
- 14.2.4.1. Overview
- 14.2.4.2. Products
- 14.2.4.3. SWOT Analysis
- 14.2.4.4. Recent Developments
- 14.2.4.5. Financials (Based on Availability)
- 14.2.5 Heivy
- 14.2.5.1. Overview
- 14.2.5.2. Products
- 14.2.5.3. SWOT Analysis
- 14.2.5.4. Recent Developments
- 14.2.5.5. Financials (Based on Availability)
- 14.2.6 Zint Nutrition
- 14.2.6.1. Overview
- 14.2.6.2. Products
- 14.2.6.3. SWOT Analysis
- 14.2.6.4. Recent Developments
- 14.2.6.5. Financials (Based on Availability)
- 14.2.7 Sheseido Company Limited
- 14.2.7.1. Overview
- 14.2.7.2. Products
- 14.2.7.3. SWOT Analysis
- 14.2.7.4. Recent Developments
- 14.2.7.5. Financials (Based on Availability)
- 14.2.8 Nucos Cosmetics*List Not Exhaustive
- 14.2.8.1. Overview
- 14.2.8.2. Products
- 14.2.8.3. SWOT Analysis
- 14.2.8.4. Recent Developments
- 14.2.8.5. Financials (Based on Availability)
- 14.2.9 Kinohimits
- 14.2.9.1. Overview
- 14.2.9.2. Products
- 14.2.9.3. SWOT Analysis
- 14.2.9.4. Recent Developments
- 14.2.9.5. Financials (Based on Availability)
- 14.2.1 Applied Nutrition
List of Figures
- Figure 1: Vietnam Collagen Supplement Market Revenue Breakdown (Million, %) by Product 2024 & 2032
- Figure 2: Vietnam Collagen Supplement Market Share (%) by Company 2024
List of Tables
- Table 1: Vietnam Collagen Supplement Market Revenue Million Forecast, by Region 2019 & 2032
- Table 2: Vietnam Collagen Supplement Market Revenue Million Forecast, by Type 2019 & 2032
- Table 3: Vietnam Collagen Supplement Market Revenue Million Forecast, by Distribution Channel 2019 & 2032
- Table 4: Vietnam Collagen Supplement Market Revenue Million Forecast, by Region 2019 & 2032
- Table 5: Vietnam Collagen Supplement Market Revenue Million Forecast, by Country 2019 & 2032
- Table 6: Japan Vietnam Collagen Supplement Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 7: China Vietnam Collagen Supplement Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 8: India Vietnam Collagen Supplement Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 9: Australia Vietnam Collagen Supplement Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 10: South Korea Vietnam Collagen Supplement Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 11: Thailand Vietnam Collagen Supplement Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 12: New Zeland Vietnam Collagen Supplement Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 13: Others Vietnam Collagen Supplement Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 14: Vietnam Collagen Supplement Market Revenue Million Forecast, by Type 2019 & 2032
- Table 15: Vietnam Collagen Supplement Market Revenue Million Forecast, by Distribution Channel 2019 & 2032
- Table 16: Vietnam Collagen Supplement Market Revenue Million Forecast, by Country 2019 & 2032
Frequently Asked Questions
1. What is the projected Compound Annual Growth Rate (CAGR) of the Vietnam Collagen Supplement Market?
The projected CAGR is approximately 6.20%.
2. Which companies are prominent players in the Vietnam Collagen Supplement Market?
Key companies in the market include Applied Nutrition, Nestle SA, Fujifilm Astalift, Meiji Holdings Company Ltd (Sakura Collagen), Heivy, Zint Nutrition, Sheseido Company Limited, Nucos Cosmetics*List Not Exhaustive, Kinohimits.
3. What are the main segments of the Vietnam Collagen Supplement Market?
The market segments include Type, Distribution Channel.
4. Can you provide details about the market size?
The market size is estimated to be USD 139.82 Million as of 2022.
5. What are some drivers contributing to market growth?
Increasing Demand for Convenience Food; Increasing Demand for Plant-Based and Organic Ingredients.
6. What are the notable trends driving market growth?
Surge in Consumer Spending on Personal Healthcare.
7. Are there any restraints impacting market growth?
Presence of Counterfeit Products.
8. Can you provide examples of recent developments in the market?
December 2021: ForeWin Vietnam launched SAEJIN WHITE, a super glutathione Collagen capsule in the market. SAEJIN WHITE is a capsule product combining active ingredients such as glutathione from yeast extract, a mixture of berries, vitamin C, and other nutrients containing nutrients to regenerate and support the recovery of damaged skin.
9. What pricing options are available for accessing the report?
Pricing options include single-user, multi-user, and enterprise licenses priced at USD 3800, USD 4500, and USD 5800 respectively.
10. Is the market size provided in terms of value or volume?
The market size is provided in terms of value, measured in Million.
11. Are there any specific market keywords associated with the report?
Yes, the market keyword associated with the report is "Vietnam Collagen Supplement Market," which aids in identifying and referencing the specific market segment covered.
12. How do I determine which pricing option suits my needs best?
The pricing options vary based on user requirements and access needs. Individual users may opt for single-user licenses, while businesses requiring broader access may choose multi-user or enterprise licenses for cost-effective access to the report.
13. Are there any additional resources or data provided in the Vietnam Collagen Supplement Market report?
While the report offers comprehensive insights, it's advisable to review the specific contents or supplementary materials provided to ascertain if additional resources or data are available.
14. How can I stay updated on further developments or reports in the Vietnam Collagen Supplement Market?
To stay informed about further developments, trends, and reports in the Vietnam Collagen Supplement Market, consider subscribing to industry newsletters, following relevant companies and organizations, or regularly checking reputable industry news sources and publications.
Methodology
Step 1 - Identification of Relevant Samples Size from Population Database



Step 2 - Approaches for Defining Global Market Size (Value, Volume* & Price*)

Note*: In applicable scenarios
Step 3 - Data Sources
Primary Research
- Web Analytics
- Survey Reports
- Research Institute
- Latest Research Reports
- Opinion Leaders
Secondary Research
- Annual Reports
- White Paper
- Latest Press Release
- Industry Association
- Paid Database
- Investor Presentations

Step 4 - Data Triangulation
Involves using different sources of information in order to increase the validity of a study
These sources are likely to be stakeholders in a program - participants, other researchers, program staff, other community members, and so on.
Then we put all data in single framework & apply various statistical tools to find out the dynamic on the market.
During the analysis stage, feedback from the stakeholder groups would be compared to determine areas of agreement as well as areas of divergence