Middle East Poultry Market Market Valuation to Hit XXX Million by 2033

Key Insights

The Middle East poultry market, valued at approximately $XX million in 2025, is experiencing robust growth, projected to expand at a compound annual growth rate (CAGR) of 10.40% from 2025 to 2033. This growth is fueled by several key factors. Rising population and increasing urbanization across the region are driving higher demand for protein-rich foods, with poultry being a cost-effective and widely accepted option. Furthermore, the expanding food service sector, including restaurants and quick-service establishments, significantly contributes to market expansion. Changes in consumer lifestyles towards convenience and readily available food options also boost the demand for processed poultry products. The growing preference for halal poultry within the predominantly Muslim region further supports this market's positive trajectory. While challenges such as fluctuating feed prices and potential supply chain disruptions exist, the overall market outlook remains optimistic. Specific growth within segments will vary; the fresh/chilled segment is anticipated to maintain a significant share, driven by health-conscious consumers, whereas processed poultry products will likely see strong growth due to their convenience and longer shelf life. The on-trade channel (restaurants, hotels) will witness substantial growth mirroring the expanding food service sector.

The competitive landscape includes both established regional players like Almarai Food Company and Al-Watania Poultry, and international companies such as BRF S.A. and JBS S.A. The competitive dynamics are characterized by a mix of established brands building on their reputation and newer entrants striving to penetrate the market. Strategies employed focus on product diversification, value-added offerings, and expanding distribution networks to cater to evolving consumer preferences and geographical reach across the diverse Middle Eastern markets, including the UAE, Saudi Arabia, Qatar, Israel, Egypt, Oman and the rest of the Middle East. Technological advancements in poultry farming and processing, including improved disease prevention and automation, are also likely to influence the market's efficiency and sustainability in the coming years.

Middle East Poultry Market: A Comprehensive Report (2019-2033)

This in-depth report provides a comprehensive analysis of the Middle East poultry market, encompassing market dynamics, growth trends, key players, and future outlook. The study period spans 2019-2033, with 2025 serving as the base and estimated year. The report is crucial for industry professionals seeking to understand this rapidly evolving market and capitalize on lucrative opportunities. The market is segmented by form (Canned, Fresh/Chilled, Frozen, Processed) and distribution channel (Off-Trade, On-Trade). Key players include Emirates National Food CC LLC, BRF S.A, Al-Watania Poultry, The Savola Group, JBS S.A, Tanmiah Food Company, Arabian Agricultural Services Company, and Almarai Food Company. The report projects a market size of xx Million units in 2025.

Middle East Poultry Market Dynamics & Structure

The Middle East poultry market exhibits a moderately concentrated structure, with a few large players dominating alongside numerous smaller regional producers. Technological innovation, particularly in automation and feed efficiency, is a key driver. Regulatory frameworks, varying across countries, significantly impact production and distribution. The market faces competition from alternative protein sources, but poultry remains a staple due to affordability and cultural preferences. End-user demographics show a growing demand from urban populations and evolving consumer preferences for value-added products. M&A activity is significant, with several major acquisitions in recent years fueling market consolidation and expansion.

• Market Concentration: xx% held by top 5 players in 2025.
• Technological Innovation: Focus on automation, disease control, and sustainable farming practices.
• Regulatory Landscape: Varied regulations across the region impacting import/export and food safety.
• Competitive Substitutes: Plant-based proteins pose a growing, yet still relatively small, competitive threat.
• M&A Activity: Significant deals, including BRF's acquisition of Al Joody plant and JBS's expansion in Saudi Arabia and UAE, totaled xx Million units in value from 2019-2024.
• Innovation Barriers: High initial investment costs, lack of skilled labor, and complex regulatory approvals.

Middle East Poultry Market Growth Trends & Insights

The Middle East poultry market demonstrates robust growth, driven by population increase, rising disposable incomes, and urbanization. The market experienced a CAGR of xx% during 2019-2024 and is projected to maintain a CAGR of xx% from 2025-2033. This growth is fueled by increasing demand for convenient and affordable protein sources. Technological disruptions, such as automation and precision farming, enhance production efficiency and sustainability. Consumer behavior shifts towards healthier and value-added products are also observed, creating opportunities for processed poultry and ready-to-eat options. Market penetration for processed poultry is expected to reach xx% by 2033.

Dominant Regions, Countries, or Segments in Middle East Poultry Market

Saudi Arabia and the UAE are the leading markets, accounting for xx% of the total market share in 2025, driven by higher consumption levels and strong economic growth. The Fresh/Chilled segment dominates in terms of volume, holding approximately xx% of the market, while the Processed segment exhibits the fastest growth rate due to increasing demand for convenient food options. The Off-Trade channel holds the larger share.

• Key Drivers (Saudi Arabia & UAE): Strong economic growth, high population density, and robust infrastructure.
• Fresh/Chilled Dominance: Preference for fresh poultry due to cultural factors and perception of quality.
• Processed Segment Growth: Increasing demand for convenient and ready-to-eat meals.
• Off-Trade Channel: Higher sales through supermarkets and hypermarkets.

Middle East Poultry Market Product Landscape

The product landscape is marked by increasing innovation in value-added products, including marinated, ready-to-cook, and ready-to-eat poultry items. Technological advancements in processing and packaging improve shelf life and enhance product quality. Unique selling propositions include organic poultry, halal certification, and convenient packaging formats catering to diverse consumer preferences.

Key Drivers, Barriers & Challenges in Middle East Poultry Market

Key Drivers: Rising population, increasing disposable incomes, urbanization, and government support for the agricultural sector. Technological advancements improving efficiency and productivity also contribute.

Key Challenges: Fluctuating feed prices, outbreaks of avian influenza, water scarcity, and stringent regulatory requirements pose significant challenges, leading to production cost increases of xx% in 2024. Competition from imported poultry and alternative protein sources also impact market dynamics.

Emerging Opportunities in Middle East Poultry Market

Untapped markets in smaller economies within the region present significant growth opportunities. The increasing demand for organic and sustainable poultry products creates a niche market with high growth potential. Evolving consumer preferences towards healthier and convenient options will drive the demand for value-added products and ready-to-eat meals.

Growth Accelerators in the Middle East Poultry Market Industry

Strategic partnerships, such as the Tanmiah Food Company and Tyson Foods collaboration, are key growth drivers. Technological advancements such as automation in processing and AI-powered farm management are significantly increasing efficiency and sustainability, while government initiatives fostering agricultural development accelerate market expansion.

Key Players Shaping the Middle East Poultry Market Market

• Emirates National Food CC LLC
• BRF S.A
• Al-Watania Poultry
• The Savola Group
• JBS S.A
• Tanmiah Food Company
• Arabian Agricultural Services Company
• Almarai Food Company

Notable Milestones in Middle East Poultry Market Sector

• July 2022: BRF Sadia inaugurated its new Al Joody plant in Saudi Arabia, increasing production capacity by 1200 metric tons per month.
• July 2022: Tanmiah Food Company and Tyson Foods partnered to double value-added product production capacity.
• May 2022: JBS acquired two plants in Saudi Arabia and the UAE, expanding its presence in the region.

In-Depth Middle East Poultry Market Market Outlook

The Middle East poultry market is poised for continued growth, driven by sustained demand and ongoing investments in infrastructure and technology. Strategic partnerships, innovation in product offerings, and government support will further fuel market expansion. The focus on value-added products, sustainability, and convenient formats will shape the market landscape in the coming years. Opportunities exist for players to leverage technological advancements, expand into new markets, and cater to evolving consumer preferences.

Middle East Poultry Market Segmentation

• 1. Form
  • 1.1. Canned
  • 1.2. Fresh / Chilled
  • 1.3. Frozen
  • 1.4. Processed
    • 1.4.1. By Processed Types
      • 1.4.1.1. Deli Meats
      • 1.4.1.2. Marinated/ Tenders
      • 1.4.1.3. Meatballs
      • 1.4.1.4. Nuggets
      • 1.4.1.5. Sausages
      • 1.4.1.6. Other Processed Poultry
• 2. Distribution Channel
  • 2.1. Off-Trade
    • 2.1.1. Convenience Stores
    • 2.1.2. Online Channel
    • 2.1.3. Supermarkets and Hypermarkets
    • 2.1.4. Others
  • 2.2. On-Trade

Middle East Poultry Market Segmentation By Geography

• 1. Middle East
  • 1.1. Saudi Arabia
  • 1.2. United Arab Emirates
  • 1.3. Israel
  • 1.4. Qatar
  • 1.5. Kuwait
  • 1.6. Oman
  • 1.7. Bahrain
  • 1.8. Jordan
  • 1.9. Lebanon